Carpathian Single Malt Whisky continued its journey around Romania with a new destination -the Banat region - an opportunity to celebrate and highlight the most important accomplishment the brand has had throughout the first year.
The event held in Timisoara on 30 May brought together an impressive number of whisky enthusiasts, members of The Whisky Club and Single Malt Society, local authorities, business partners and professionals from various fields of activity.The guests had the opportunity to taste the first single malt whisky produced in Romania, talk to Master Distiller Allan Anderson and ask questions about the production process and the attributes that differentiate the expressions. They also learnt from the Alexandrion Group team, what were the key moments for the brand this year and what are the national and international objectives for the next period.
Dr. Nawaf Salameh, Founding Chairman of the Alexandrion Group, said: "Banat is a region with many whisky enthusiasts, who believed in the potential of this project and supported us from the beginning, but, at the same time, there are also many people here who are open to trying an innovative product, which has received a lot of acknowledgement, already. It is a region where we have a strong presence that we continue to develop and I was happy that we could take to the European capital of culture, Timisoara, a product that has become a cultural landmark for Romania, only a year after its unveiling.”
It was also a good opportunity to celebrate one year since the first single malt whisky produced in Romania was unveiled in a limited, exclusive edition to an international audience.
„On May 25, 2022, when we organized the first event in Washington, Carpathian Single Malt Whisky had 3 expressions, and today, the range includes 13 expressions finished in wine barrels from all over the world: Romania, France, Italy, Spain, Greece, Cyprus and many other expressions will follow. At the beginning of this year we inaugurated a new high-performance distillery which significantly increased the production capacity for the first single malt whisky produced in Romania. This distillery is part of the Alexandrion Saber 1789 Distilleries, which are located in the Dealu Mare region, at the heart of the Carpathian Mountains.
Carpathian Single Malt organized tasting events and participated in international fairs and exhibitions in Washington D.C., London, Nicosia, Athens and Oslo. Moreover, it has already won important medals in international competitions, which we will announce soon. We have national distribution, and the international distribution network is gradually expanding. And, one of the most important things is the fact that I met many people who tasted it and confirmed to us, each time, that we have a product with a taste that both connoisseurs and those who don't drink whisky frequently, love. Carpathian Single Malt managed to change perceptions, mentalities and attract new enthusiasts in the single malt category" added Dr. Nawaf Salameh.
Carpathian Single Malt is available now for consumers and shoppers in Romania in the 0.7 l version via the online shop www.iconicdrinks.shop, part of the Alexandrion Group and via the brand website www.carpathian-singlemalt.com . It is also available in premium specialized shops, HoReCa and retail locations and other specialized e-commerce platforms throughout Romania.
